New season. New snow. New gear

Get ready for winter exploration and super cold conditions. Down filled jackets, heavy knitwear and over shirts inspired by the lake Tahoe mountains protect you from the element and preserve your street cred. Looking forward to deep powder with friends and endless pillow lines. Cold on the outside? Yes. But warm enough to enjoy the chill without feeling it in our core.

This season, we are revisiting the product line O’Neill x Jones, designed to withstand whatever the backcountry and mother nature could throw at it. Classic outdoor combined to future design and technical comfort. This formula has never looked so good. We are also introducing in our selected snow wear line the latest technology of warmth efficiency O’Neill Firewall Magma, a thermal energy-absorbing pattern that retains significantly more body warmth than conventional lining. You will never be bother by the cold again. Finally, to put a smile an our faces, we have time travelled back to our awesome snow heritage, dug deep into our archives and came out with the Re-issue series.


Create your own epic!

Imagine waking up next to a crystal blue mountain lake. Epic. Imagine mountains cascading all around and their peaks silhouetted at dawn. Epic. Above the clouds, the sun is shining and it’s time to head to the peaks. Go cross country skiing, tobogganing, ice skating. Whatever you are feeling. Pick up a map and stick in a pin. Throw away your weather app. If you want snow. You’ll find snow! Reach that natural high by exploring new places and trying new sports but make sure you’re covered and kitted out for performance and style to push yourself to your pinnacle. Never take yourself too seriously. Falling over is fine too! And remember, you’re never too old for snowball fight! With adventure around every corner, nature calls you to create your own epic.